Microsoft Copilot AI climbs app store charts after Super Bowl ad

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When you watched the Tremendous Bowl NFL championship soccer sport final evening — and sat by all the various commercials — then you definately most likely noticed an advert from Microsoft for its new Copilot AI app.

Selling the successor to Bing Chat as “your on a regular basis AI companion,” and a method to do way over search, together with create new imagery and code for video games utilizing the underlying generative AI giant language fashions (LLMs), Microsoft’s Copilot Tremendous Bowl advert appears to have achieved its job and gotten extra folks to obtain the Copilot app.

Copilot was the second most free in style app within the Apple App Retailer on the time of this text’s writing, and the quantity 12 most downloaded app within the Google Play Retailer for Android gadgets.

Screenshot of Apple App Retailer High Charts on iPhone as of Feb. 12, 2024. Credit score: VentureBeat
Screenshot of Google Play Retailer High Charts as of Feb. 12, 2024. Credit score: VentureBeat

But, all just isn’t properly for Microsoft’s AI ambitions: quite a few users on X (formerly Twitter) famous that the app, in addition to Google’s rival Gemini, produced outdated and incorrect data after they tried to ask it details about the massive sport and the 2 collaborating groups, the San Francisco 49ers and victorious Kansas Metropolis Chiefs. (Traditional Google Search, for what it’s value, returned the proper details about each groups.)

Within the case of Copilot, it erroneously named Miami Dolphins player Tyreek Hill as being nonetheless on the Kansas Metropolis Chiefs despite the fact that he was traded in 2022, suggesting a date cutoff on its information.

After I checked just some minutes in the past, Microsoft Copilot was returning correct info for my prompts.

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Nonetheless, that is one problem with LLMs on the whole — inconsistent responses, with the identical immediate returning generally wildly completely different outcomes for various customers.

So, whereas the surge in curiosity in Microsoft’s Copilot app is an encouraging signal for the corporate’s rising AI ambitions, if customers don’t discover the app to be correct or dependable, they’ll seemingly ditch it in favor of different options.

Put one other means: Microsoft has a chance now to capitalize on the general public curiosity generated (pun meant) by its Copilot Tremendous Bowl advert — whether or not or not it does so will decide Copilot’s future success, to an ideal extent.

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